To have a profitable membership site, your site needs to be able to survive and thrive for the long-term. This includes getting more new members to join your site. This means you need to advertise your site in order to let interested people know that your site does exist and is waiting for them to join.
While there are many ways to advertise, one good way of getting targeted traffic to your site is via the search engines. Ranking highly in the search engines is as vital for membership sites as it is for sites that are selling ebooks and software programs.
It’s important to optimize your site for ranking highly in the search engines. You can do this by including the keywords you want to rank highly for throughout the text of your sales page and any pages you don’t mind being indexed by the search engines (such as free sample pages for non-members considering purchasing access to your site). You can also input those same keywords in any graphics you have as well to help your search engine ranking.
Additionally, if you can get links, especially one-way links, to other websites that are similar to your industry, that can also help boost your Page Rank (PR) in Google’s search engine rankings, which can also lead to greater targeted traffic for your website.
For more information on membership sites, read “Membership Sites Made Easy: How to Cash In On Your Own Membership Site.”
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